Kenzo World is the first fragrance from the brand's new creative directors Kenzo, Humberto Leon and Carol Lim. The composition includes peony, white flowers with Egyptian jasmine, which combine together to create the effect of red berries, then everything is buried in a dry amber cloud of ambroxan. It is the latter that is the main key ingredient, transforming the entire fragrance into a sensual dizzying melody.



The long-lasting aroma will not leave anyone indifferent. However, looking at the reviews of perfume fans, we can say that he does not agree with everyone in character. And this is not surprising, because we are all different, and fragrances choose us the same way we choose them.



Therefore, if you want to feel the full depth of emotions that excite the soul, do not attach importance to the reviews of all those girls who express their opinion, listing the notes of the composition, and admire how bright and eloquent their opinion sounds, and first get acquainted with the fragrance, at least in a sample ... But if you listen to the voices of girls from the forums, you can pass by the fragrance and never meet with it, but you will continue to search, look for your scent…


The bottle that embraces the fragrance is, at first glance, made of materials that are incompatible in their beauty: black rubber, rose gold and opal glass. But together they reflect the character of the fragrance, attract the eye, embodying the traditions of the fashion house KENZO, in which there is a unique mixture of different styles. When we look at the bottle, we see a mysterious eye in its mesmerizing beauty ... Perhaps this eye is a look into the world, which each of us sees in different ways.



The creative directors of KENZO, Carol Lim and Humberto Leon, brought the energy that was embodied in the first fragrance they created into the images of the fashion house's collections. They decided to show the world as they see it themselves: a world in which freedom of expression and creativity is valued, a bright, diverse and amazing world. In 2013, they chose the eye as the symbol of their fall-winter collection.


Usually any scent is accompanied by advertising. And the Kenzo World ad featuring Margaret Qualley, daughter of famous actress Andie MacDowell, epitomizes the eccentricity and audacity of the KENZO fashion house. Advertising perfectly conveys the character and personality of the House.

Margaret Qualley, in a luxurious dress of bright green, radiating elegance, involves with her unbridled energy everything that comes her way, moving to a frantic rhythm of dance. Every movement of the actress catches the eye. It seems that in the rhythm of the dance she also conveys her attitude to the world, her eyes see the world without any framework of conventions.



What is the summary of the video? A young girl is bored at a reception, it is difficult for her to restrain herself within the framework required by society and etiquette. She goes out to take a break from this tension. The girl realizes that she needs to throw out her emotions, and in her elegant attire she begins to dance, more and more expressing her pent-up feelings.


The perfumer Francis Kurkdjian succeeded in conveying the energy and riot of colors of the world, which the House of KENZO prefers to see, in a fragrance with an unusual composition, which Margaret Qualley conveys in dance.Bright accords of fragrant peony with hints of delicious jasmine, complemented by mysterious crystals of ambroxan, create an unusual and attractive floral bouquet.



Kenzo World is feminine and elegant rebellious and sensual, delicate and soft. Eau de Parfum Kenzo World is revealed not by quiet bursts of floral shades, but by accords of fragrant flowers - from petals to a whole bouquet, with a growing raging sweetness. Ambroxan notes support the sound of the entire melody of the fragrance, giving it sensuality and creating a special aura.

Perfume Kenzo World is a magnificent fragrance, in which you can feel live energy, it is a floral explosion that conveys a riot of feelings. If you are an incredibly feminine person, only then can you feel the character and power of the scent, only then will it create an intoxicating beautiful melody around you that penetrates right into the soul.