Burberry style and history

A girl in the style of Chanel - such a phrase will not confuse anyone. And here I don't even mean the brand itself - Chanel, but, of course, she herself - Mademoiselle Coco... You can't do that with other brands. Girl dressed in style Dolce & gabbana, no longer sounds, although sometimes they try to speak and write. Sounds like? May be. But not for me.

But the Burberry girl sounds to me. Or even put it this way - it sounded, sounded a couple of years ago, when I was looking at photos and videos from the shows of London Fashion Week.

What does it mean to be in the style of something? It is very simple - for this it is not necessary to buy the things themselves from this or that brand, for this you just need to grasp the main features, characteristics, features of this very brand, if you like, its character. Burberry has character. What is Burberry? Indeed, many of us do not have this brand at all. So let's start with a bit of history and then what exactly Burberry style is.

Burberry brand history

Burberry was founded by the tailor Thomas Burberry, after whom this English company was named. Thomas Burberry in 1879 invents gabardine, a waterproof, durable and breathable fabric. It is from this fabric that men's and women's spring-summer coats are sewn. At the same time, at the end of the 19th century, gabardine coats began to quickly supplant mac cloaks made of heavy rubberized fabric.

The British Army becomes one of Burberry's first customers. The company sews raincoats for the officer corps. Another category of customers - travelers, adventurers, discoverers: aviator Claude Graham-White, who flew between London and Manchester in 1910, which then became a record, Roald Amundsen and his team - researchers who were the first to reach the South Pole, were manufactured by Burberry not only their equipment, but also tents, test pilot John Elcock and navigator Arthur Brown, who took off from Newfoundland in North America in February 1919 and landed in Ireland just 72 hours later. And since 1910 Burberry began to produce outerwear for women.

Burberry is actively being worn by athletes, motorists, aviators, hunters, as well as members of the royal family - the company becomes the official brand of the British royal family.

Loved the Burberry raincoats and Winston Churchill, British Prime Minister, and US President Ronald Reagan. And actress Audrey Hepburn wore a Burberry trench coat while filming the legendary Breakfast at Tiffany's.

Today Burberry produces not only outerwear, but also women's and men's collections, as well as clothes for children, plus perfumes.

The brand's emblem is a knight on horseback with a spear and a waving flag on which Prorsum is written, which means "forward" in Latin.

I think you are already starting to guess what the Burberry style is, as well as what she is like, a girl dressed in Burberry style.

Yes, this is a style for the brave, brave, leading an active lifestyle, for hunters and adventurers, athletes and travelers, paparazzi and journalists, aviators and car enthusiasts. For those who need comfort in their clothes. But at the same time, they do not forget about elegance and beauty. However, this is also the style of the inhabitants of old mansions and suburban brick houses - women basking themselves by the fireplaces and leisurely walking with dogs, playing with children in their own garden.

Today, a graduate of the Royal College of Art in London, Christopher Bailey, has been the creative director of the brand since 2001, and has been an executive since 2013. It is Bailey, like no other modern English designer, who manages to combine tradition with novelty. And he, admittedly, does this very skillfully.There is freshness in his designs, but there is always a place for tradition - just like for the traditional Burberry check (black-white-red check on a sandy background, which has become a symbol of the brand since 1924 - it was then that it appeared on the lining of an army trench coat) , which is now almost invisible, but you just have to look at the wrong side of things and you will definitely find it.

So what can we borrow from Burberry?

First, colors with a brownish or dark tint. That is, those colors that are very convenient because dirt is not visible on them - for example, dog paws left during a walk. Brown, gray, navy ... Plus plaid and stripes - watch Burberry as they skillfully combine plaid and stripes with solid fabrics.

Secondly, seemingly incompatible - skirts and huge bags, as well as caps a la cap of the former Moscow mayor Luzhkov.

And, of course, the most chic - belts over outerwear (for example, a coat) - a dark yellow belt over a gray-white coat. You can also pay attention to the large pockets. And on always comfortable shoes completely without heels.

Thirdly, simplicity - such dresses and skirts can be worn today, here and now.

Fourthly, femininity is very interesting, to combine dresses made of light fabrics (and possibly other clothes) with warm autumn jackets and even sheepskin coats. Tell me, not for our winter - why, in recent years, the winter has even become very warmer. And don't forget the traditional belts and large, comfortable bags.

This is just a quick overview of Burberry's fall / winter collections from 2012 to 2014, but. But you just look at these elements - big pockets, big comfy bags, comfortable coats and jackets combined with such unexpected belts, dresses made of light fabrics, caps, shoes with heels or vice versa - without him at all, shawls and scarves. This is interesting and this is something that you can copy using things from your own wardrobe. And the style, as you know, is in the details.

In the end, the most important thing that can be borrowed from Burberry is ideas and inspiration, and this is valuable, since it is very rare. In the end, you can throw a colorful plaid over or even over it as an outerwear - as Christopher Bailey did this season, wrapping the models who took part in the Burberry show in blankets on which you could see their initials, and this will already be completely extraordinary. Although, if you live outside the city, why not go out into the courtyard of your own house, throwing a blanket over your shoulders instead of a regular jacket ... Burberry's style is so, always everyday, even in the craziest things.

Looks from the Burberry collections