Anna Sui is a designer who never ceases to amaze, because each of her collections is a meeting with amazing characters, stories with incredible plots, in which poetic images of Ophelia, Guinevere, Juliet, the Morgan fairy, Pandora pass along the catwalk. Each collection contains new discoveries that tell stories from medieval times to exciting stories from different tribes.

Anna Sui's collections turn out to be romantic and bohemian, with ethnic prints and an unusually bright color palette. In one look, you can count 10 or more shades. But this is not what is called color chaos. Here, each shade has its place, and looking at the whole image, it seems that everything is in one tone.



When did the history of the brilliant Anna Sui brand begin? Anna Sui, one of those, about whom the story begins - "... since childhood she dreamed of becoming a designer ...". And this story really begins like that. Anna Sui was born in America on August 4, 1964 in Detroit to Chinese immigrants. Her parents met and got married in Paris when they were students. Then, for some time they lived in Europe, moving from country to country, and finally settled in the United States.

Indeed, from the age of four, Anna told everyone that she wanted to become a designer, as her friend says since kindergarten. But Anna herself does not know exactly where this idea came to her. However, she remembers well that beautiful fabrics attracted her attention, and it seemed to her that it was here in these fabrics that the most extraordinary joyful feeling was hidden, which attracted her.



She loved to go with her mother to choose fabric, and then watch how she sews, collect scraps herself, tinker, fantasize and sew for her dolls. Multicolored patches - are they not returning from Anna's childhood in every image she invented?



After graduation, Anna Sui moved to New York to study at Parsons The New School for Design. After successfully graduating from college, she worked for many companies that made children's sportswear, but she wanted freedom and expression of her creative thoughts.



In the 80s and 90s, photographers, models, makeup artists united around Anna - all those who were united by fashion and creativity. Anna's birthdays were always held. The main ringleader was Stephen Meisel, whom Anna had known since her time at Parsons. It was he who introduced her to Naomi Campbell, Linda Evangelista, François Nars and Garren.

With many of them, she still remains in the warmest friendly relations. For example, Garren still does his hair before the show of Anna Sui's collections. And then they were young, light on their feet, having fun together, changing into bright, crazy clothes, and Stephen Meisel photographed them. In Anna's collections, a butterfly often flickers, as a symbol of light, fluttering youth.

In the late 80s, friends convinced Anna that this was the best time for her to think about the show. 1980s - the power and glory of companies such as Chanel, Lacroix and Versace. Is it conceivable to compete with them?



The first show took place in the fall of 1991. It was one of the giant breakthroughs in her career. Anna Sui created a collection in which music, theater and haute couture echoed in many ways. She was then named the Queen of Extravagance. At this supermodel show Linda Evangelista, Naomi Campbell and Christy Turlington walked the runway absolutely free. Instead of money as a gift, they chose several things made by Anna. Isn't that the best praise for a designer!

Subsequently, the young designer retained and increased her popularity and fame. Soon, his own boutique was opened in New York. After that, offers poured in. She chose Isetan. Boutiques were opened in Japan.

In 1997 Anna Sui concludes agreements between Anna Sui and the German company Wella for the development of perfumery, with the Japanese company Albion for the development of a cosmetic line. The production of footwear under the Anna Sui brand begins, where luxurious models of silk, velvet, and reptile skin appear. Cooperation with the Italian luxury footwear brand Ballin de Venise is concluded.



IN 1999 the first perfumery fragrances appeared under the Anna Sui brand, then a collection of accessories.

As a child, Anna learned a lot about Chinese culture from her parents, listened to their interesting stories about the places where they lived. Subsequently, this knowledge was useful to her - they prepared her, brought up in her the courage to work in a foreign country.

In 2004 a new line "Dolly Girl" was developed for children.

In 2009 Anna Sui partnered with Target to co-create an Upper East Side clothing line.

In each model, Anna Sui tries to mix styles, colors, prints and create something new. She combines unusual materials and prints that sometimes seem unthinkable for many designers. The brand's models are practical and comfortable, everything is unmatched in style - cowboy accessories, ethnic outfits and luxurious evening gowns. Each model is admirable and uplifting.



At the beginning of her journey, there were great difficulties, and the most important thing was the lack of money. There were times when a young designer, having paid his employees, himself did not have enough money even for a token in the subway. And although she was offered the position of editor of the magazine, she said to herself - "I am a designer." Nothing led her astray. Anna later explained her success - “… You must have incredible focus. This is one of the big keys to success. ".

Parents did not allow her to paint until she entered high school. But when this happened, Anna gave free rein to her fantasies. Mom was horrified by her experiments. Her own hair also got a lot. Anna dyed blonde, once did chemistry, after which her hair began to fall out.

By the age of twenty-five she finally calmed down chose my makeup, and the hair is only black and straight, just below the shoulders. Bright lipstick, black liner and a little blush are her calling card. Even today Anna does makeup herself, even for important events, which takes only 15 minutes.



All these experiments served as further success for Anna in the line of cosmetics and perfumery. In 1999 the first fragrance "Anna Sui" was released, today the list of Anna Sui perfumes includes more than thirty fragrances characterized by versatility and refined charm. In fragrances, as well as in clothes, different styles and traditions have something in common.

In the perfume collection, every woman can find Anna Sui perfume with her own twist. Anna Sui is directly involved in the creation of bottles, creating real works of art from them, which are worthy of any perfume collection.

Anna Sui perfumes are fragrances created for women only.

For Anna, everything she sees around her is an inspiration. She does not have to travel to distant countries, she can see the world and the beauty around her without leaving her own car. Better yet, take a walk to a museum or exhibition, watch a new film, or read a book.

Anna loves wandering around the flea market. She manages to see and be inspired by a new idea everywhere, and even where she has already been more than once. The designer is passionate about the history of fashion, explores different eras, the influence of politics and history in general with interest. Her favorite artists are John William Waterhouse, Dante Gabriel Rossetti, Lawrence Alma-Tadema, John Everett Millais, Frederic Leighton.

Her collections are always bright, joyful and playful, with a riot of colors and flood of prints. Today the Anna Sui brand produces clothing, cosmetics, accessories and fragrances. Its products are distinguished by their brightness, originality and are sold in fifty countries. The brand has achieved worldwide success.



All products of the Anna Sui brand are chosen by women of various social strata, they are attracted by Anna Sui's design, because there is something young, perky, girlishly playful and at the same time feminine in it.

Anna Sui is among the top fashion icons of the decade. In 2009 she was awarded the Geoffrey Beene Lifetime Achievement Award. Previous winners of this award were Armani, Yves Saint Laurent, Bill Blass, Diane von Fürstenberg, Ralph Lauren and many others.

There is no greater compliment for a designer than her own clothes seen on women or Anna Sui's perfumes worn by her fans.