Designer Antonio Marras

Antonio Marras is the creator of the Italian brand. He has great respect for antiques, in which he knows how to see the new and the modern. This is probably why he is able to reproduce the traditions of the past so luxuriously and combine them with the new, with what is happening today in the fashion world, therefore he is called a “haute-a-porter” designer.

Antonio Marras is a native of the picturesque island of Sardinia. And he uses the beauty created by nature and man for his original solutions. Sardinia is an island in which many peoples have left a trace of their culture: the Spaniards, Greeks, Turks, who in turn tried to take possession of this island. And “... fashion is culture, and culture is history,” says Laura Lusuardi, creative director of Max Mara. And here it is impossible not to agree in any way. In addition to the ideas that the old days evoke, Antonio Marras admits that he is attracted by the ideas of Coco Chanel and Madame Gre.

About Coco Chanel “mystylex.techinfus.com/en/” has been mentioned more than once. But about Madame Gre, as she called herself in 1942, should be mentioned. Alix Barton, real name Germaine Emily Krebs - she was the last 20 years of her life, from 1972 to 1992 she was the chairman of the High Fashion Syndicate. And she borrowed the pseudonym Madame Gre on behalf of her husband Sergei Cherevkov, a Russian artist - Serge (Serg or vice versa Gres). All Madame Gre's models still look modern today, they seem to live out of time. Madame sewed her unique things right on the figure of a model, without patterns, just like her rival, Nina Ricci. All of her creations were perfect, mostly light and most white, reminiscent of Greek clothing. Her professionalism continues to influence generations of designers today.

Antonio Marras Spring Summer 2012

And so, back to Antonio Marras. His clothes combine retro style with modern trends. A refined understanding of beauty in each of Antonio's outfits. He knows how to work with fabric, emphasize its beauty, which makes his creations luxurious. The range of colors and its design solutions create unusually beautiful combinations of fabrics and textures. This is where his talent and skill as a designer is especially evident. Contrasts, extravagant brocade fabrics with raw edges, vintage fabrics, ripping, dyeing - all methods are used by Marras to create clothes, one might say, literally from rags. His creations are associated with the history and culture of past centuries, in his collections he creates a kind of story, a story that captures our imagination.

Each show of the Antonio Marras collection is an amazing event, an experiment where clothes and decorations are combined with each other and create an emotional atmosphere of magic. And Antonio Marras' boutiques always look like a theater, where he gives a special role to the interior. He especially loves and picks up sofas very meticulously. When choosing a sofa for a Moscow boutique, he reviewed about fifty. Interior, light - everything matters for a designer, since a woman who visits his boutique should feel like a heroine of a theater, a fairy tale, a princess. Antonio shows each thing in such a way that the visitors of the boutique would have a desire to buy it and feel like a prima donna.

According to some older women, Antonio's models are too youthful, so they are embarrassed to wear them. And Antonio himself advises "... not to be complex about age ... As a man, I think that a woman has no age." But still, he relies on the fact that an intelligent woman will be able to put on any thing, adapting it to her figure.In addition, there are not so few smart women around us who can not only put on youth clothes, but also present them in the best possible way, precisely in their exclusive and unique image. And accessories will help with this. The designer says clothing is the foundation on which to place what sets you apart from the crowd. It can be a beautiful flower on the chest, bracelets, a brooch, earrings, a necklace, an original belt, a scarf or a shawl, and of course, makeup - appropriate for any age, which will emphasize the color, brightness and originality of your clothes. Shoes and a handbag are very important for creating an image. These last two things should be just chic - from the best brands.

Antonio Marras himself wears a red thread on his wrist, from the fabric he always uses in his collections. This thread is called - the red color of Marras. He also has a bracelet made of coins, brought from Tibet and presented to him as a sign of respect and gratitude, with which he also does not part.

Antonio has a deep respect for women. And when asked what kind of woman he would like to dress, Antonio immediately remembers Charlotte Rampling. He admires the beauty and talent of Isabelle Adjani, Catherine Deneuve... These are actresses whose every appearance on the screen becomes an event.

The first Antonio Marras boutique was opened by Bosco di Ciliegi in Moscow at Petrovsky Passage in 2005. Later, the Antonio Marras store was opened on the first line of GUM, its collections are also presented in the BoscoFamily multi-brand store in St. Petersburg on Nevsky, 11.