The Internet is changing rapidly, so bloggers and journalists are constantly looking for new schemes and methods to attract attention to their materials. Today, the greatest activity is observed on Youtube, where you can collect many millions of views.

Therefore, many fashion bloggers and bloggers of all kinds are trying to shoot their own video. Recently, this has been clearly seen in the example of TOP bloggers from LiveJournal, who open channels on Youtube in the hope of expanding their audience and getting more profit, but instead they get the opposite effect.

Popular fashion bloggers from various blogging platforms and influencers from LiveJournal on Youtube are a miserable sight, their videos have so few views, it's a real shame!

Why is this, how could experienced bloggers be so disgraced? It's all about the content of their blogs and the suitability of Youtube for the implementation of the selected topics. Youtube is a great platform for those who create videos with various gags, nonsense, pranks or shocking incidents.

You can also achieve personal popularity on Youtube if you know how to regularly entertain and surprise the audience by talking about the most ordinary things and moments from your own life in your own unique style. Only this will not work for everyone.

If you want to blog about serious topics, get ready for a very modest number of views. Youtube audiences do not like serious speakers, even if they have many talents and are the best professionals in their field.



Video from Spring-Summer 2017 Fashion Weeks from Chanel has collected only 696,906 views in two months. Chanel is the most popular fashion brand in the whole world and these views are from all over the world - from Russia, USA, all countries of Europe, Asia, Australia and Africa.



Zang Toi is a lesser known brand, the designer is showing at New York Fashion Week, but he has some very interesting dresses and other outfits. The official video of Zang Toi has received only 144 views from all over the world in two months! Such figures indicate one thing - this video is generally not needed by anyone.



If you don't care about fashion, let's compare two videos from Posner's show. Both videos were published in early October 2016, but the number of views differs by 9 times! What is the secret of the superiority of one video over another? In one video, German Gref, in the other, Sergei Shnurov.



This comparison clearly demonstrates the interests of the Youtube audience. Therefore, you need to understand that video blogs with a variety of entertainment or shocking videos can be popular on Youtube.

If we talk about personalities, then clowns, hooligans, tyrants and people without any moral principles, who are ready for anything for the sake of popularity, can get the most popularity. The main thing for them is to always remind of themselves, and so that the public talks about them all the time.

Serious topics are of interest to only a tiny fraction of Youtube users, and you shouldn't think that everything will change very soon, and people will again begin to appreciate big smart texts, the personal opinion of authorities. Most of society is rapidly moving towards minimalism in their heads, so they need simple, understandable entertainment and food. In general, like 2000 years ago - bread and circuses!